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- 5 Ways SEO Works Maximize Digital Marketing!
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- The State of Digital Accessibility: Three Key Challenges
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- How do you market a hospitals services to insurers and
- Is SEO Dead? A Fresh Look At The Age-Old Search Industry
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- Baidu: Possibly China’s Highest Valued Company By 2030
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- Turkey: combating abuse of dominance
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- Dealer Inspire partners with Subaru to help more than 570
- What Is Digital Marketing? | HTML Goodies
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- Going Through the Path of a Web Designer
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- Internet Search Engine Marketing In 5 Steps
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- Quick Questions For Web Design
- Difference Between Web Design and Web Development
- SEO Web Design: Best Possible Solutions
- Discount Web Design Versus Expensive Web Design – What Is Right for Your Business
- How to Find the Right Web Designer for Your Business
- How to Design a Website – 7 Tips for Successful Web Design and Promotion
- How to Choose a Cheap Web Designer – Top 7 Questions to Ask
- Creative Web Design
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- 4 Benefits of Professional Web Design Services
- Basic Tips To Help You Find A Credible Website Designer Or Web Design Company
- What Are Web Designing and Web Development?
- Is My Web Design Company Listening?
- Consider Using Web Design Templates
- With iPhones and other smart phones steadily taking over the big wired world, the development of iPhone applications, or apps as they are affectionately called, are the hot new things that all businesses are focussed on developing in order to take their marketing campaigns to a whole new and infectious level. However, as people all over the world catch on to the business of app design, it’s important to differentiate application design from website design which can be a common mistake. To begin with, let’s take a look at what is meant by website design. The term web design essentially refers to all the processes of creating the visual elements of a website such as its graphics, layout and content. The process of web design involves the provision of a complete outline for the visual appearance and mood of the web page. Web page design can sometimes, but does not usually include the creation of web codes. Rather, web design is concerned with devising and presenting all of the content that will be visible to a visitor to the site. To explain the differences between website design and web app design, it’s necessary to understand what a web app is. Although an application relies on the internet, it is not strictly speaking a website. Rather, it is an application that utilises the technologies of web coding, such as HTML and JavaScript and serves a role closer to a software program, except it can be run directly from a website or downloaded and installed locally for use off-line. In it’s similarities to software design, the process of web app design is more the domain of web design and development combined. In contrast to web design, web development refers to the processes entailed in the creation and compilation of web code and the programming necessary for the website to have the appearance and functionality intended by the web designer. Therefore, while website design determines with the visible look and mood of the website, web app design is concerned with the preparation of hidden display mechanisms and operational capacities. Although these initial definitions may not seem too different, website design differs to app design because applications differ to websites in several important ways. Firstly, they are self-contained items, as opposed to websites that are designed to encourage browsing across pages and following links.Web app design is concerned with the integration of interactive user interfaces and advanced device capabilities and technologies that web design does not touch on. Web page design and websites in general are more orientated toward providing information, whereas web app design prioritises the status of applications as an action-orientated tool designed to serve a specific purpose. Article Source: http://EzineArticles.com/6182413
- Search Engine Marketing Tips – Enabling Businesses To Hit The Bull’s Eye
- Why is Search Engine Marketing So Popular?
- Search Engine Marketing and Adobe Flash – Can They Coexist?
- Different Aspects Of Search Engine Marketing
- Utah Search Engine Marketing – Localizing Your Search Engine Marketing Campaign
- Use the Best Search Engine Marketing Tips to Get the Site Ranked
- Know More About Search Engine Marketing
- Leverage the Power of Search Engine Marketing to Reach Your Business Goals
- Search Engine Marketing 101 For Corporate Sites
- Google’s Siren Call – Is It Crashing Your Search Engine Marketing?
- Do-It-Yourself Search Engine Marketing Versus Search Engine Marketing Services
- Search Engine Marketing Made Easy
- Do-It-Yourself Versus Professional Search Engine Marketing
- Search Engine Marketing Services: Trends and Predictions
- 11 Reasons Why You Should Consider A Job In Search Engine Marketing
- Search Engine Marketing and Your Site
- Search Engine Marketing, Is This for You?
- Ask SEMpdx – What is the best way for a Newbie to learn Search Engine Marketing?
- Traffic Assistants – Managed Search Engine Marketing
- Search Engine Marketing
- Considering A Job In Search Engine Marketing?
- 10 Secrets You Really Should Know About Search Engine Marketing
- Search Engine Marketing Survival Tip – Avoid These 5 Search Ranking Killers
- Features to Expect From a Search Engine Marketing Company
- A Simple Guide to Search Engine Marketing
- Search Engine Marketing – A Perfect Blend of SEO, SEM, and Social Media
- If You Decide Upon Search Engine Marketing Based Solely on Price, You Are Likely a Victim
- Insurance Search Engine Marketing For Insurance Agent Leads
- Affordable Digital Marketing Strategies
- Category: Social Networking
- Category: Web Design
- 5 Top HDR LUTs and Lightroom Presets
- 40 Best Techno Fonts (EDM & DJ Fonts)
- Learn React 18: Introducing JSX
- 20+ Best Free Diet and Nutrition PowerPoint PPT Templates
- 21 Best Wavy Fonts (Serif, Retro and Calligraphy)
- Best Email Templates for Digital and Marketing Agencies
- How to build a WordPress website
- Step By Step Guide To Launching A Website
- Delray Beach SEO Company Drives Market Reach & Customer
- Web hosting for SEO: Why it’s important
- What’s the cost of a website?
- 5 Tips and Tricks for Creating a Well-Designed Website
- 5 Best Web Hosting Services for Optimum Site Performance
- Guide to Mobile SEO | HTMLGoodies.com
- Aspire Digital Solutions Offers a Range of Web Design
- 5 Reasons Every Business Needs DWH
- JTech Communications Celebrates 25 Years by Offering 25% Off
- 3T Pro Now Providing Web Hosting Services to Businesses in
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- How to Get Started Building Your Own Website
- SmartSites Is One Of The Best Marketing Strategy Companies
- Going digital help sustain MSMEs in NZ: Crazy Domains survey
- Sage Marketing Solutions: Website Design that Converts
- Need web data? Here’s how to harvest them
- Website Design Services Market Size, Scope and Forecast
- Pro tip: Maryland limits sales taxation of certain digital
- WordPress Security – Security Boulevard
- Web Design Services Market COVID 19 Impacted In-Depth
- The best web hosting providers for ecommerce: Help your
- Best Website Builders For 2022
- Websnoogie Added Free Extras for Web Hosting Customers
- Best Web Hosting Services and Discount Plan 2022
- How to Find the Best Web Designer
- Basics of Web Design
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- An Easy Way to Find an Affordable Web Design Company
- Web Designing – An Essential Way to Promote Your Business
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- What Are the Qualities You Need to Have a Successful Web Design Career?
- Web Designing Skills You Must Have!
- Ten Things to Look For When Choosing a Web Designer
- Practical Advice on How to Find and Hire Your Web Designer
- What Makes a Good Web Design?
- Web Designer – Key Points to Look For the Best Web Designer
- Most business owners expect their website to be compelling
- Modern Web Designing Trends For 2010
- Web Designers Are Made in Heaven
- Web Designers Charge $50-80 Per Hour
- Be a World Class Web Designer by Choosing a Web Design Degree
- Web Design School – What Will You Learn?
- Developing Web Design
- Five FAQs About Web Design
- Web Template Vs Web Designer: Which Way to Go for Creating Your Website?
- Web Design Quick Fixes – Are Businesses Falling Foul of Free Website Generators?
- Tips in Selecting an Affordable Web Design and Web Hosting Company
- How to Get Established As a Freelance Web Designer
- Affordable Web Design Services
- Web Design Tricks in Inexpensive Web Design Services
- Qualifications of a Credible and Affordable Web Designer
- Hiring a Web Designer – Templates and When to Avoid Them in Business
- Web Design Tips to Boost Search Engine Optimization
- Top Tips For Being An Effective Web Designer
- Low Cost Web Design – 4 Cheap and Easy Ways to Design a Website
- Four Different Kinds of Web Designing Tools Which Every Web Designer Uses
- Things To Look For When Hiring A Web Designer
- Choosing the Right Web Designer
- The Creation of Digital Surroundings: Web Design
- An Initial Sense Of Web Design
- The Art of Web Design
- Finding a Web Designer – A Brief Guide on What to Look for and What to Ask
- 5 Essentials When Choosing a Web Design Company
- Getting a School Web Design
- Best Web Design Services
- Tips to Buck Up the Web Designers Out of Their Irksome Web Design Process
- Why Do I Need a Web Designer?
- How-To Pursue a Career in Web Design?
- 13 Tried and Tested Steps to Follow While Selecting the Best Web Designing Company
- Responsive Web Design Or Adaptive Web Design – Which One To Choose?
- How Customized Web Design Can Lead Your Business
- Guide to Becoming a Junior Web Designer
- Top 10 Web Design Schools in Canada
- Reasons Why Responsive Web Design Is Recommended for Every eCommerce Business
- 5 Crucial Questions Before Hiring Your Web Designer
- What It’s Like to Be a Web Designer
- Tips To Create And Optimize XML Sitemaps
- How to Choose a Web Design Company
- Is Your Web Designer Ripping You Off?
- Web Design is The Essence of Your Business
- Web Design-Impact Beyond Measure
- Web Site Design and Choosing the Right Web Design Company
- If you bring up the subject of web design with small business people, it wouldn’t take long to find someone who has been burned by a web designer. Perhaps they have even come to the conclusion that a web site is not worth the expense. Let’s look at how and why that happens, and outline some success principles that will help you when you need web design services. Since so many web designers get it wrong, the web design principles that actually work may surprise you. One of the problems with web design is that software programs have made it seem easy to create a web site. If you have the software, it would not take you long to build a web site. There are an abundance of inexpensive templates available to make it even easier to put together a web site. Getting a professional looking web site is not difficult at all. So you may wonder, why is that a problem? The process of creating a web site does not end with making it look professional. In fact, that could very well be one of the least important aspects of a web site design. Let’s face it, there are ugly web sites that make a lot of money. Since life is not fair, there are great looking web sites that make little or no money. I’m not saying the professionalism of your web site is not important; I am saying it’s not enough. There is a serious flaw in the web design industry, and small business owners are especially prone to fall victim to it. The problem is that usually, very little business planning goes into a web site design. Too many web designers are more concerned with selling web design than taking the time to build an effective web site. This deficiency stems from the fact that very few web designers are marketing people. Small business people do not have big advertising budgets, so they are easily attracted to the low rates of average web designers. Good marketing means setting priorities and effectively using your resources to accomplish goals. The one element I find seriously missing in web design is the very thing that is fundamentally important; that element is uniqueness. A Unique Selling Point (USP) is one of the basic tenets of marketing. You must answer the questions: why should I buy from you, and, what makes you different from my other choices? If you fail in this area, your web site visitor will not be kind to you. They will leave and not come back; they will probably not tell you why they left either. Read your web site copy to see if it contains another common error. Does it say, “We this,” and, “We that?” Do not “we” on your web site visitors! Your web site copy should speak to the visitor, address their needs, and solve their problem. It must compel them in some way. You need to draw them in and sell them on your solution. When you take notice of how many web sites violate these basic marketing principles above, you will begin to see how you have the opportunity to rise above your competitors. Just think, if the majority of business web sites are violating even these most basic principles, how much more could you benefit from hiring a web designer who understands marketing? There is a lot of emphasis placed on search engine optimization (SEO), and there should be, because this is very important if you want to have your web site found by people using the search engines. For most web sites, search engines account for 80% to 95% of all visitors. However, as important as SEO is, if you have a web site that is not creating sales with the visitors you are already getting, SEO is the wrong priority. The next principle is the one you will probably find the most surprising. People actually read web sites! Yes, they do have a short attention span, and we will look at that point next, but they do read. There have been many studies done to document the way people use web pages. Even though so much attention is given to graphics, the studies show that well over 75% of the time, web page users read the text before they notice graphics. This does not mean that graphics are unimportant. Visual elements are one of the many advantages a web site can provide. When you consider that people use the Internet to seek information, then it does makes sense that they will read your web site’s content. Providing the right information can mean the difference between winning a customer, or surrendering them to your competition. I also promised to cover the short attention span issue. It is often called the 3 second rule. According to web studies, if you cannot capture the attention of your visitor in approximately 3 seconds, that’s how fast they usually leave your web site. I suspect the reason is because so many web sites are such a horrible waste of time, that people’s patience has been worn down. The solution is to have a fast loading page that quickly clues them in that you can solve their problem. If they can “skim” in a few seconds, and you grab their attention, you have successfully drawn them in so they will stay a while. Statistically, it takes 7 visits before you make a sale. If your web site is not done correctly, you will have dismal results because you can’t get them to come back seven times. That is why so many web site owners are disappointed with their success. That is why some web designers provide what seems to be a bargain, while other web designers have to charge more to give you a better value. It takes more time to plan and create a good web site design. The good news is that most of your competitors will go for the bargain and suffer the same fate as everyone else who does not realize the value of an effective web site design. Very few of them will invest the resources needed for success. If you do, you can win. This does not mean you need the big budget of a major corporation, or that it has to be expensive, it just means you need to be willing to do better than average. The rewards are much greater when you stretch beyond the norm. Article Source: http://EzineArticles.com/611721
- Web Design Prices and Costs – How to Get A Fair Web Design Quote
- Graphical Updates Of Web Designs
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- A man’s errors are his portals of discovery.” What does the above quotation convey? To have a portal, you have to commit mistakes. Isn’t that funny? No, not at all. It may be a motivating sentence, but in business it can turn out to be doomsday for small start-ups with little investments. This article has been done especially for small start-ups who want to make it in their respective fields and are planning to launch their website or looking for a facelift or adding new functionalities to there existing site or aren’t sure about their design requirements. Choosing a Web Design Company With a multitude of web designers and developers out there, from freelancers, to agencies, to online templates, how do you know what the right fit is for your company, and more importantly, for your goals and objectives? Choosing a web design company is not that a serious job. But choosing a good web design company is a real serious challenge. People say that Internet has made business processes simple and global, but how about the complexities that Internet offers which are unique. Just Search for the term “Good Web Design Firm” on Google, and it comes up with millions of results. For normal human being it’s impossible to search through every result. We will go through the entire process of selecting a Web Design and Development company in a structured way. STEP 1 – Planning The first step involves defining your needs. While searching for the right web designer, it is important to have a clear idea what role your new Web site or a redesigned one will fill. Will it provide information to your customers? Will it serve the needs of your employees? Or will it include an online shopping section so that you can sell your products to visitors? Most Web designers will need to know the following: o The role of your new Web site. o The intended market or audience of your Web site. o Your budget. Take time to consider what you expect from your Web site and the type of information you want to communicate to your potential clients before you approach your designer. This will save you and the designer a considerable amount of time and effort. STEP 2 – Searching and Creating a Primary list Searching is a vigorous process and does not require any special skill other than diligence to effectively come up with good results that fulfill your requirements. Just scan through directories, check Google listings on specific key word searches and ask for referrals from your friends or business partners. It does not have to be a very extensive research work. Referral: Ask business acquaintances, friends, and family which web design firm designed the website for their respective organizations, or if they can otherwise recommend a web design firm. Web sites: Determine the web design firm that is responsible for the websites of organizations that you admire. These organizations may be your competitors, or in related or unrelated industries. Sometimes the web design firm is included in the site credits, or is listed elsewhere on the website. If you cannot find the credits on the site itself, feel free to contact the organization and ask which web design firm is responsible for the website. This can also be a good source for references for that web design firm. STEP 3 – Evaluating and Short listing Once you have gathered a list of potential web design firms you are ready to pare them down to a shortlist. This requires a bit of research work. o Portfolio – It’s about the three C’s – Credibility, Consistency and Capability. How consistent they are? What are the parameters on which the company is capable enough to fulfill your requirement? Are there any testimonials that speak about their credibility? Do the projects in the portfolio have a consistent quality? Have they consistently given good results in the given time frame? Has the Web design company provided solutions to other companies in your industry? Have they dealt with similar challenges to those faced by your organization? These are some important factors to consider. When you’ve narrowed your search to a few design sources (through recommendations, web directories, or your competitors’ sites), evaluate their online portfolios and their rate structure. A web site doesn’t have to be flashy or animated to do its job. Browse sites they have built, check ease of navigation, organization of information, overall cleanliness and visitor-friendliness. Also, consider hiring a firm that demonstrates some familiarity with your type of business. Just go through the success stories/case studies that have been made available on their web site and corroborate the credentials through references if possible. o Experience and Fees – This is called the EF of web design firm. Experience and fees are very much inter-related. The general norm is the more experienced you are, the more you are paid. This interesting story can tell you what experience is all about. Once upon a time there was a steam generating plant that was not producing much steam. After a frustrating search for the cause, the plant manager, in desperation, called in an expert. After only two hours on site, the expert found the problem and placed “X’s” on two pipes that were causing the problem, saying that they had to be removed. When presented with the bill, the plant manager asked the consultant how he could charge $5,000.00 for only two hours of work. When he asked for an itemized bill, this is what he got: 1. $400.00 – Placing “X’s” on two pipes. 2. $4,600.00 – Knowing where to place the “X’s”. The plant manager got what he paid for and probably a lot more. He had already used up more than that amount on his own staff not to mention the loss in revenue while the plant was shut down. For him, securing the advisory services of a consultant was the right thing to do. It matters a lot if the company has a good experience in diverse business domains and has professionals and specialists from variegated backgrounds. As such they will have an understanding of different business verticals that may be an advantageous point for your website. Another important factor is budget. What you pay is what you get – WYPIWYG. Never compromise with the quality of your website just for saving few quick bucks. In the long run you will end up on a losing side. Have you ever imagined why American diamonds cost less and than real diamonds when at times it’s difficult to differentiate between the two? It’s obvious – the brilliance and hardness of diamond. This makes another interesting point, you can get a cosmetic surgery done for your website for a lesser cost, but it will lack the functionalities and effectiveness. It can draw visitors but can not turn them into business. So when you pay for something, you definitely get a good deal in return. o Technology – What is their technological competence? Does this match with your requirement? How many projects they have worked on using the same? How frequently their technology is upgraded- both in terms of software and hardware? o Deadlines – Has the company carried out the projects in stipulated time? Time is one of the most important factors as the longer it takes, the higher the input costs get. Some companies may offer you a shorter time period and may be ready with the design. But after that starts the long and torrid journey of finding and fixing bugs which may turn your visitors off. o Responsiveness – How promptly the company responds to your queries? Does it listen to your queries? Are they responsive to my suggestions and questions? Do they explain issues in ways you can understand? Do they share your general vision for the site? Are they interested in Return on Investment for the web site? Do they possess the skills necessary to achieve your goals? o Communication Process – Poor communication is one of the major bottlenecks for business processes. Ensure that the company with which you are working is comfortable with your language. Generally, English (US/UK) is taken as the preferred language to communicate with each other. What are the tools and technologies they use for communicating? How will they keep you updated with the developments with regards your project? These are some of the important factors that should be kept in mind while deciding about the communication process while choosing a Web Design partner. o Services – What are the other services that company can offer other than designing? What kind of value-added products or services can the design firm offer? All these points will help you to narrow down to the list of companies that may offer you viable solutions and help your cause. The next step involves inviting proposals from the short listed parties. Just check through as many cross references that you find justifiable or will satisfy your curiosity. The more time you will invest in this phase, the sweeter will be the returns afterwards. STEP 4- Proposals Once you have selected your short-list of top web development firms, request that they send you a proposal. Ask that their proposal include an overview of your requirements and their proposed solution. This will help to determine which web design firm understands your requirements best. Also ask that each web design firm include a description of their development process and a price breakdown for the various aspects of the website project. STEP 5 – Evaluating Proposals Evaluate each proposal individually on the basis of merit. Take the following points into consideration: a) Wellness of the proposal. b) Respective strength and weaknesses of the companies. c) Evaluate the presentation and format style. STEP 6 – Selecting the Company After your organization has reviewed all proposals, compare them with each other. How do they fare in terms of presentation? How do their processes appear in terms of project management? Do they present scalability and/or upgrade paths for your project, which go beyond the needs of the immediate goals outlined? After going through all the above process, you should be able to zero in on to a particular company. If the doubt persists, establish communication process between the likely companies to understand their process and commitments. [NOTE: Avoid selecting an individual designer, on a freelance basis, to design and develop your organization’s Web site. It is rare to find a single person capable of handling the combined visual and technical elements that make an effective Web presence. Additionally, by depending on an individual, your organization is at risk of losing its investment should anything occur to that one individual – or down the road they simply can’t find time to help when you need it.] I simply love the web. According to me, it’s the most happening place in the world and the best place to interact and gain knowledge. My strong attraction towards site analysis from users as well as search engines perspective made me to pursue the career in Internet Marketing. I started as SEO but now I work as an Internet Marketing Specialist. Article Source: http://EzineArticles.com/1709336
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